Use articles to magnify your online presence. Articles has many distribution options. Articles gets your branding efforts off to a running start.

Instead of distributing your article to one or two top directories, consider a mass distribution to as many directories as you can fit into your schedule (or your outsourcing budget). You will get a little additional backlink benefit out of the process, but the main advantage will be in your ability to flood the SERPs with your message.

You can intensify the effect by varying the title and a significant percentage of the actual text’s content from site to site. With a little effort and a high-quality article, you can instantly create the building blocks for a lasting and significant online presence.

Things get even rosier when and if those articles get picked up by third party websites for use as content.

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