Having a fast, secure and user-friendly website is necessary for better placement in the SERPs, user engagement, and driving conversions. WordPress plugins can help in achieving those goals. Below are seven necessary WordPress plugins for your site. Yoast SEO or All in One SEO Pack No list of necessary WordPress plugins would be complete without Yoast SEO or All in One SEO Pack. Either one will work great. Use All in One SEO Pack if your skill level is more basic, but for more advanced abilities, Yoast SEO offers more flexibility. W3 Total Cache A faster website helps to rank higher in…

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For every second your page delays, you have an 18 percent decrease in customer satisfaction, which results in 12 percent fewer page views, and 10 percent of conversions are lost. So you need a faster Business Blog! These statistics were confirmed by both Amazon and Walmart by increasing 1 percent revenue for every 100 milliseconds improvements in page load speeds. Slower website loading speeds will result in a loss of revenue and decrease in customer satisfaction. The following six steps will help you decrease your business blog loading speeds and increase your revenue. Minimize HTTP Requests According to Yahoo, 85 percent of the…

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Search engine optimization or SEO is deemed to be one of the most instrumental marketing strategies a business could adopt today for better results. Companies today are seeking the best SEO services available to meet business targets and goals in 2016 effectively and efficiently. 2016 is expected to hold challenges and rewards depending on the path trodden by companies, especially with regards to SEO options. Although there is no guaranteed formula of success in the marketplace with increasing competition, advanced SEO features and techniques seem to offer more hope to aspiring business owners and marketers for success. Evolving Market Trends with SEO…

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Search engines exercise a great deal of influence on websites and blogs with their online page rankings. A higher search engine ranking works to boost the business brand and presence in the market with more traffic making a beeline to its website. Hence, it is not surprising for website owners and marketers to strive for higher SERP listing of their websites by keeping abreast with search engine algorithms’ updates especially Google’s. Google’s Update Exercise Google is constantly making stringent alterations to its indexing and search algorithm over time, according to the emerging technologies which bring on more dynamic Internet tools and solutions….

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Blogs have become very popular amongst the web community that favors reading exciting and interesting information that entertains or benefits. Businesses are smart to pick up the cue to engage blogs in supporting their marketing and sales activities to boost bottom lines and profit. There are 4 components in which blog posts could be enhanced for more sales with conversion-focused contents. 1) Establish Strong Personal Connections with Fans Effective blog marketing differs from other types of online marketing endeavors as the focus is establishing a strong personal interaction or connectivity with supportive fans. There is a specific group of supporters who…

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Many Internet marketers tend to leave their web business site in disarray over time that it soon turns into a zombie state which is unattractive to web traffic. This is tragic for online businesses that depend heavily on constant flows of web traffic to boost sales and bottom lines of the business. Features of a Zombie Blog A zombie website is certainly not alluring to visit with obvious repulsive appeal. It is easy to identify a zombie website by its features. 1) Physical Unattractiveness The website that is left unattended over time would soon become a zombie website with its physical unattractiveness…

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Progressive technologies are transforming more and more consumers to use the website for a host of daily chores and activities without leaving the house or office. Many searches are conducted successfully from thousands of websites using the best of competitive keywords that would also attract the favor of search engines. This would generate more traffic to the web business site for more sales and profit. However, selecting competitive keywords or key phrases could prove to be a challenge or a daunting task for Internet marketers or novice online entrepreneurs without the skills or knowledge. Apt keywords tend to attract niche markets towards…

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Blogs are dynamic online marketing strategies which creative marketers and business owners are manipulating aggressively today. A simple blog post could draw many potential business prospects to the website with great content that is interesting, relevant and useful to blog readers. Blogs have been transformed dramatically since the concept was introduced; from a simple online journal or recording of personal views, thoughts and ideas, blogs are now dynamically deployed to boost business brands, market presence and sales. Marketers and business owners could activate blog marketing to drive traffic and sales personally or hire professional bloggers who understand the dynamics of their business…

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Getting traffic to the web business site is crucial to the survival of the business in today’s competitive market. It is vital to have a steady stream of traffic directed to the website of the business for potential sales and profits that would buoy the company over inflation, bear runs and economic fluctuations. Many new or novice Internet marketers struggle with viral traffic generation to their web business site, especially when they are ignorant of the available tools and solutions in the market. Content may be king, but traffic generation is the lifeline of online businesses today to be successful in the…

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Companies today face an enormous pressure in staying buoyant in the market with rising competition as advanced technologies open the floodgates to more aspiring entrepreneurs in online business ventures. The myriad of Internet marketing opportunities available in the market is mind-boggling with plenty of success stories from new to veteran market players. Successful online entrepreneurs or companies today would attribute their business success to the availability of a great website that entices more traffic. Effective Marketing with Qwebsite or Blog Design An effective marketing strategy is not engaging in keyword search engine optimization alone where identified keywords are stuffed into articles, blogs and websites…

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